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Meet The Team

Vic Prichard

Agency Owner

Company founder and agency owner Vic Prichard started DFW Direct Insurance in 2009. Vic has 33 years of sales and management experience in retail, marketing, real estate, and insurance.

Vic assists clients with health and Medicare supplement enrollments in 30 states with 15 different carriers and also leads a team of 20 insurance agents.

“As a broker, I have access to every major carrier, so no matter what my client needs, I can obtain the best insurance product for them at the best available rate. My goal is to provide the highest quality level of service and expertise for individuals and small employer groups who are searching for the most cost-effective health coverage solutions.”

Vic can be reached anytime at 817-449-5557.

Frank Duarte

Senior Life & Health Insurance Broker

Frank Duarte is a licensed insurance agent who resides in North Texas with his family. Frank served proudly in the United States Marine Corps and has over 28 years of experience in the business and finance industry. Frank takes pride in representing his clients and ensuring their family’s needs are met by providing the information and expertise necessary to enable them to make their important insurance coverage decisions. He places great emphasis on starting every consultation with his clients by listening to their questions, concerns, and budget in order to source the coverage and options to best fit their specific needs. Frank fully explains your coverage and remains accessible after your purchase for top-quality aftercare and to ensure your product continues as the absolute best plan to meet your family’s changing needs while remaining cost-effective.

“My goal is to earn the honor of being your agent for life, and for generations to come.”

Stacey Lindemann

Senior Life & Health Insurance Broker

Stacey has been a business partner of Vic Prichard, owner of DFW Insurance, since 2011. As an insurance professional, Stacey is dedicated to assisting her clients in securing an insurance policy to protect her clients and their loved ones for years to come. Stacey has been licensed since 2007 and has active licenses in 40 states. With a vast knowledge of products with over 15 health Insurance carriers, and 20 Life Insurance carriers, Stacey is equipped to shop for the best policy to suit your needs. Stacey takes great pride in her job and takes the stress off her clients by helping them navigate through the sea of policy options and clarify any questions or concerns they may have along the way.

Over the past 16 years, Stacey has successfully served thousands of individual clients and small businesses with Health,  Life, and Supplement Insurance and is determined to treat everyone with respect and compassion. Shopping for insurance can be difficult, but she will do the work for you, so you can maintain your peace of mind knowing that she has your back every step of the way.

Richard Cunningham

Licensed Insurance Agent

I have been in the insurance industry since 2014. I am licensed in 10 states. I enjoy working with people and get excited when I can get them some great coverage with exceptional rates.

With the ever-changing health and life insurance industry, I pride myself on keeping it simple and keeping the client happy and informed so they are confident with their decision. 

DFW works with the best insurance companies in the industry, and I will take the time and effort to make sure to match the client and their needs to the best products available here in the great state of Texas. 

Rick Allison

Rick Allison

Health Insurance Broker

Prior to entering the health insurance market sector, my background was in finance as a Partner in a Municipal Bond firm and as the President of a Broker-Dealer. In our changing insurance industry, it has been my privilege to be mentored by Vic Prichard, our agency’s founder and owner. We have a great combination of experience and compassion to assist all who come to us seeking quality and affordable health policies to protect their families. The Health & Life insurance Industry has many new innovations which we study to apply effectively to individuals, families with children, and seniors.

Lisa Beard

Health Insurance Broker

Lisa brings 29 years of sales and management experience in the insurance industry to the DFW Direct Insurance team. Her in-depth knowledge of every product offered by the top 15 major insurance carriers – coupled with her passion for assisting people in finding affordable health care – ensures that Lisa will find the perfect product for her clients every time.

“I pride myself in staying informed, educated, and updated on all of the available insurance products so that my clients don’t have to spend their valuable time doing so. By allowing me to put my decades of knowledge and experience to work for them, my clients can have complete confidence that I will assist them in finding the best product available for them at the lowest possible cost.”

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